Discover why this cult-favorite facial oil is going viral! We break down its ingredients, benefits, and whether it’s really worth the hype
If you’ve been on TikTok or Instagram in the last couple of weeks, there’s a good chance you’ve seen someone talking about facial oil – that one facial oil that beauty influencers are calling “liquid gold.” Whether it’s talked about for its ability to give a glass-skin glow or the secret to overnight hydration, this cult facial oil is taking the beauty community by storm. But the million-dollar question is:
Is this cult favorite facial oil really worth the hype, or will it fizzle out like so many other fad beauty products after a few weeks on social media?
I’m a skincare writer and an esthetician with over 10 years of experience in the industry, and have tried my fair share of oils, elixirs, and serums.
What Exactly is a Cult Facial Oil?
Cult facial oils aren’t just trending – they’re loved, gushed over, and bought again and again. Think of products like Vintner’s Daughter Active Botanical Serum, Sunday Riley C.E.O. Glow, or Herbivore Phoenix Oil. These products tend to reach almost mythical proportions through the power of word of mouth, rave reviews, and celebrity endorsements.
But why do some facial oils go viral while others languish on the shelf?
The answer is in the results. Cult oils tend to contain highly concentrated, active botanicals, antioxidants, and skin-friendly oils like:
Rosehip oil (high in vitamin A & C)
Squalane (non-comedogenic and deeply hydrating)
Jojoba oil (mimics natural sebum on skin)
Blue tansy oil ( calming and anti-inflammatory)
Why Is This Cult Facial Oil Going Viral Right Now?
There has been one oil that has gained notoriety recently — let’s use Glow Nectar to keep a level of anonymity.
What’s in it?
15+ oils, some being marula, rosehip, sea buckthorn
Vitamin C ester (stabilized so it brightens without a reaction)
A proprietary blend of essential oils that target inflammation and dullness
Why the sudden buzz?
Celebrity use: Several A-listers (allegedly) have used this oil before they hit the red carpet.
TikTok trend: Over 22 million views under #glownectar.
Before & After transformations highlighting glow, tone, texture, and luminosity improvement in days.
Is It Actually Worth the Price Tag?
Is It Worth $120?
Let’s get real — Glow Nectar retails for $120 for 30ml. That is a huge investment.
But here is what might make it worth the value:
The Real-World Reviews
We gathered reviews from verified buyers and testers throughout the U.S.
Skin Type Some Comments
Dry/Dehydrated “My skin literally drinks this up. No more flaky patches.”
Combination “Does not clog my pores and gives me a glow — I enjoy the use of this oil in the Winter.”
Oily/Acne Concerns: “Too heavy for my skin type. I broke out after using it three times.”
Benefits of Cult Facial Oils (With Science To Back It Up)
Facial oils are not just Instagram worthy. It is important to know what the right oil can do for you:
1. Locks In Moisture
Oils will create an occlusive layer that prevents transepidermal water loss (TEWL)
2. Active Nutrients Are Delivered
Cold pressed oils will keep vitamins like A, E, and C, which are also great vitamins for anti-aging.
3. Soothing & Barrier Strengthening
Oils are rich in linoleic acid and phytosterols, which can soothe inflammation and strengthen the skin barrier.
How to Use Facial Oil for Maximum Glow
It is not only about what you use, but how you use it. Here is a simple step-by-step routine:
Steps to Incorporate Cult Facial Oils into Your Routine
Cleanse with a gentle pH-balanced cleanser.
Tone your skin (optional; but we like toners to help hydrate after cleansing, before layering).
Apply your serum (we love hyaluronic acid or niacinamide – they both have a lot of active benefits).
Moisturizer (especially if your skin is dry).
Finally, apply 2-3 drops of facial oil, pressing it gently into the skin at the end of your routine.
Who Should Use Cult Facial Oils – and Who Shouldn’t?
Who is best suited for facial oils:
Dry, dehydrated skin
More mature skin that has signs of fine lines
Dull, tired complexions
Who should avoid using facial oils:
Anyone who has active acne or fungal acne
People with very oily, reactive skin
People who are using prescription retinoids (always verify with your derm)
My Real Review After 30 Days
I have combination, sensitive skin, and used Glow Nectar nightly for 30 days.
The Results:
My skin felt much softer within the first week.
No breakouts, which I was surprised to see.
A subtle glow developed over time, especially when used with gua sha.
So, should you purchase the cult facial oil?
If your skin is parched for some hydration and your wallet can handle it, then testing a cult facial oil can transform your skincare routine. But don’t get caught up in the hype, put your thinking cap on when deciding what to try, and think about your skin type, what the product contains, and ease into trying it out.
FAQs
1. Am I able to use facial oil every day?
Yes — ideally at night after your moisturizer. Listen to your skin and adjust the frequency.
2. Will facial oil make my skin oily or cause breakouts?
It depends on your skin type. Select non-comedogenic oils like squalane or rosehip oil if you have acne-prone skin.
3. When is the best time of day to apply facial oil?
At night, as the final product is applied in your routine. Alternatively, you can mix a drop of facial oil with your foundation to create a dewy finish.
4. Does facial oil replace moisturizers?
No — facial oil complements moisturizer. While oils can seal in moisture, they do not hydrate by themselves.
5. Is the viral Glow Nectar oil worth it?
If you have dry to normal skin or do not mind the cost of a luxury skincare product, give it a go! If not, there are some amazing budget alternatives to try!
6. Can I layer facial oil with active ingredients like retinol or acids?
Patience is a virtue! Make sure to space out actives from oils, or use them on alternate nights!
7. Is it okay to use facial oil under makeup?
Yes, but wait until the oil has absorbed into your skin. Application of facial oil can create a glow and when combined with your foundation can cause it to glide on easier.
